企业理念形象

1

因此，发展生态经济应该注重生态营销策略研究，从而塑造企业的理念与形象，培育企业的品牌、传播企业文化、倡导绿色消费理念。

Therefore more attention should be given to the study of eco-marketing tactics with the objective of building corporate orientation and image , cultivating known brends , transmitting corporate culture and advocating green consumption .
2

企业理念作为企业形象设计和企业文化的核心，自20世纪80年代以来，受到实践界和理论界的广泛关注。

Corporate mind identity , as the core of the corporate identity system ( CIS ), and of corporate culture , has drawn attention from both practical and theoretical circles since 1980s of the 20th century .