味好美

经济衰退促使味好美五香粉公司（McCormickSpices）打破了内部传统观念&从一家调味品制造企业升级并重新定位为健康经济膳食专家。

The recession led McCormick spices to challenge its internal orthodoxy that it was a spice manufacturer and position itself instead as an enabler of healthy and affordable meals .

味好美中国餐饮服务

McCormick China Food Service

指甲油与味好美食品有限公司（McCormick&Company）联合制作，这是一家为肯德基炸鸡制造香料的公司。

The polish is made in conjunction with McCormick & Company , which produces the spices for KFC 's chicken .

通过向公众宣传推广各色香料的营养和健康价值，味好美发起了“3美元膳食”的倡议活动&无需推出新产品，就能帮助顾客对饮食开支精打细算，这种做法同样不失为一种创新。

By emphasizing the functional and health benefits of exotic spices , McCormick was able to launch a campaign promoting meals under $ 3 & an innovation that required no new products but helped its customers stretch their food budgets .