新晚报

试论新世纪晚报的突围策略

Evening Paper 's Breakthrough Strategies in the New Century

其次，从媒介生态学的角度分析《新安晚报》的种内和种间竞争形势。

In the second chapter , the intra-specific and inter-specific competition situations of Xin ' an Evening News are analyzed from the view of media ecology .

所以纸媒包括《新安晚报》，需要提高自己的传播技术，获得技术上的优势与其他媒体进行竞争、获得共生；或者发扬自己的特色，像电台一样来获得自己的生存空间。

Therefore , like other kinds of paper media , Xin ' an Evening News has to develop its own characteristics to get its survival space or improve its technology to get technological advantage in the future competition .

在新媒体格局下，中国十大晚报之一的《新安晚报》不断探索新闻生产管理体制，融入全媒体，全力推进新媒体，正走上纸媒的转型之路。

Under the new media landscape , " Xin ' an Evening Post " continues to explore news production management system , fuse in " All Media ", Promote the development of new media .