国际市场调研
- 网络international market research;international marketing research
国际市场调研
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内容包括国际市场调研,市场定位、市场细分与目标营销策略,国际产品策略,国际定价策略,国际营销渠道策略和国际促销策略。
It refers to the international marketing research , STP , international products , international pricing , international marketing channel and international promotion .
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本文依据美国著名的品牌研究专家凯勒(Keller)提出的基于消费者的品牌资产的概念,采用了国际市场调研集团(RI)的品牌资产引擎模型。
The thesis adopts the concept of consumer-based brand equity brought up by Kevin Keller , and applies the brand equity engine model invented by Research International .
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国际市场调研报告全球大中型客车市场发展趋势
A Survey Report of International Market & theGrowth Trend of Global large-and Medium-sized Passenger Car Market
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任何国际交易均从市场调研开始。
Any international transaction should start with market research .