客户知识管理
- 网络Customer Knowledge Management;CKM
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最后提出了提升客户知识管理能力的建设性的建议。
At last , the constructive suggestion for improving competence of CKM is brought forward .
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利用客户知识管理提升供应链性能的研究
Improving Performance of Supply Chain with CKM
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客户知识管理(CustomerKnowledgeManagement,CKM)提供了一个收集、分析和获取客户知识的平台,也提供了一种全新的商业战略和方法。
Customer knowledge management system provide a flat for a company to get and analyze customers ' knowledge with different means , and also present them a bran-new commerce stratagem and method .
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企业客户知识管理(CKM)实施流程及驱动因素研究
Research on the Implement Flow and Driving Factors of Customer Knowledge Management in Enterprises
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客户知识管理(CKM)正是对这些机遇和挑战的战略性反应,研究如何建立、挖掘客户知识库来优化企业价值链和满足客户个性化需求,具有战略意义和理论价值。
Customer Knowledge Management ( CKM ) is customer-centric and knowledge-based marketing ideology responding to present challenges and opportunities .
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本文首先从客户知识管理的内在逻辑和业务流程出发,对CKM系统的需求进行问卷调查,并且通过SPSS统计工具的使用,总结了目前各行业对CKM系统的功能需求情况。
Firstly , we use a questionnaire to research the demand of the CKM system , and conclude the function demand according to the use of SPSS .
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本文创造性的构建了客户知识管理(CKM)模型,该模型主要包括两个组成部分:客户知识管理的主要活动和辅助活动。
The creative model of customer knowledge management ( CKM ) in this text mainly includes two components : Main activities and auxiliary activities of customer knowledge management .
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各种营销管理理论和实践不断推陈出新,客户知识管理(CKM)理论应运而生,客户知识管理理论的产生是必然的,它是营销理念的深化与知识经济发展二者相碰撞的结果。
Various kinds of marketing management theory and practice are bringing forth the new constantly , the theory arises at the historic moment in customer knowledge management ( CKM ), customer knowledge management theory is inevitable , it is the result of combination of knowledge economic development and marketing theory .
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客户知识管理的流程设计及测评研究
Research on the Process Designing and Evaluating of Customer Knowledge Management
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然后说明了客户知识管理的基本流程,以及在此基础上构建了企业客户知识的系统体系结构模型。
Then the customer knowledge management basic flow was explained .
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基于业务流程重组的客户知识管理
The Customer Knowledge Management Based on Business Process Reengineering
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第二,客户知识管理提升企业价值的机制。
Secondly , the mechanism about enterprise value promoted by customer knowledge management .
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基于生命周期的客户知识管理策略
Strategy of Customer Knowledge Management Base on Lifetime
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客户知识管理中的知识流动分析
Analysis of Knowledge Flowing in Customer Knowledge Management
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构建有效的客户知识管理系统
Research on System of Effective Customer Knowledge Management
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客户知识管理概念研究
Study on Conception of Customer Knowledge Management
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提出并验证了企业客户知识管理企业客户响应能力企业绩效,这一具有中介效应的模型结构。
Proposed and verified the model of customer knowledge management customer response capacity organizational performance .
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客户知识管理的数据挖掘方法
Data Mining of Customer Knowledge Management
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电子商务企业中的客户知识管理
Customer Knowledge Management of Electronic Ecommerce
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客户知识管理对企业绩效影响的实证研究:一个基于客户响应能力的视角
Empirical Study on the Relationship between Customer Knowledge Management and Organizational Performance : Perspective of Customer Response Capacity
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探讨了供应链管理和客户知识管理之间的关系,分析了供应链中客户知识管理的内容与策略。
Discussed the relationship between SCM and CKM , and analyzed the content and tactics of CKM in SCM .
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辅助客户知识管理在神州数码公司的有效推进。
This is the auxiliary programme to help CKM have the good and effective progress in Digital China company .
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文章的创新研究及主要贡献包括:首先,拓展客户知识管理在应用领域的研究。
Innovative research and major contributions of this articles include : Firstly , expanse the application of customer knowledge management .
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总之,本文对提高商业银行客户知识管理能力方面有重要的指导意义。
In summary , this article has important guiding significance to improving the ability of commercial banks customer knowledge management .
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通过基础理论的介绍与铺垫,引出文章的主题部分&商业银行客户知识管理。
Through the introduction of basic theory and bedding , leads to the subject of the article-Commercial Bank Customer Knowledge Management .
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在文献回顾的基础上,汲取了各位学者关于客户知识管理模型研究成果的学术养分,构建了基于知识流程的客户知识管理模型。
Base on the literature review , this thesis synthesized those researchers ' opinions , and construct the customer knowledge management model .
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研究成果将有助于企业开展实施客户知识管理,并为此提供一定的理论指导。
Research results will help enterprises to carry out the implementation of customer knowledge management , and to provide a theoretical guide .
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基本活动是客户知识管理活动的流程,辅助活动包括领导、组织环境、人力资本和信息技术。
Basic activities are the flows of CKM and assistant activities include lead , organize environment , manpower capital and information technology .
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实施有效的客户知识管理,合理的进行知识获取、存储、共享、应用和创新有利于企业提高生产技术、降低成本、增加产量以获得更多的收益。
It will improve production technology , reduce costs , increase production by knowledge acquiring , storing , sharing , application and innovation .
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在明确了客户知识管理的含义和重要性之后,对客户知识的转移层次做出了定性的研究和分析。
This paper shows the definitions and importance of Client Knowledge Management , then makes a qualitative analysis about the knowledge transfer level .