网络游戏经济

本文通过对网络游戏的网络经济的本质&信息规则的考察，结合迈克尔·波特的竞争战略理论，探讨了在网络经济时代互联网企业的一般竞争战略。

This paper reviews the nature of the network economy , i.e. information rules , and explores the general competitive strategy of internet enterprises in network economy times , integrated with the competitive strategy theory of Michael . E.

在中国网络游戏已经成为互联网经济结构中的重要组成部分。

Online game was played an important part in the Internet economic In China .

新的社会经济文化发展时期，网络游戏展现出鲜明的时代特征：网络游戏是一种经济产业，是一种社会文化现象，同时也是现代科技创新应用的产物。

On the social economic glowing period , net game shows bright era character : net game is a economic industry , a social economic phenomena , and the applied production .

与此同时，网络游戏产业蓬勃发展，市场进一步扩大，网络游戏逐渐成为网络经济的领头羊。

Meanwhile , with flourishing growth of the industry and a further expansion of its market , the online-game becomes the leader of the cybereconomy .

承认网络游戏虚拟财产的财产属性，有利于维护网络游戏用户的合法权益，促进网络游戏经济的健康发展。

The acknowledgement of the property attributes of network virtual property ensures that the consumers ' legal rights be protected by law , and therefore the network economy would be actively promoted .