会展旅游产品

会展旅游产品附加值高，盈利能力强。

MICE tourism was professional tourism products of high profit .

再次对大连会展旅游产品进行设计；

Thirdly , it designs the productions of Dalian ′ s MICE Tourism .

依据会展旅游产品的概念与产生机理，可构建三圈层时空结构的会展旅游产品体系。

Based on the concept and the formation mechanism of MICE tourism product , a product system of three cycles of space-time can be constructed .

接着，本文剖析了影响会展旅游产品成长的各动力资源以及动力资源向动力转化的途径，并构建了相应的动力组合模型。

Later , this thesis analyzes various dynamics resources and transforming approaches from dynamics resource to dynamics . It also constructs a corresponding dynamics combination model .

首先界定会展旅游产品的概念，然后在分析了旅行社开发会展旅游产品应遵循的原则的基础上，提出旅行社开发会展旅游的1+X产品策略。

At the base of analyzing the intension of MIC Tourism production and the characteristic which of developing the MIC Tourism production in travel agency . The author put forward the " 1 + X " productin tactics .

因而，苏州有必要加大会展旅游等旅游新产品的开发力度，改善产品结构，从而提高苏州旅游产品的整体吸引力与竞争力。

Suzhou needs to take efforts on developing new tourist products to improve the product structure and market comparative .

随后对国内外研究现状进行了扫描，在此基础上辨析了会展旅游的概念，界定了会展旅游产品，为本文的研究奠定了理论基础。

Then , it carries on the scanning to present researches at home and abroad . On this basis , it discriminates the concept of the MICE Tourism , defines the MICE tourism product , laying a theoretical foundation for this research .

第三章在对会展旅游城市的选择机制与满意度评估的基础上，提出了城市会展旅游的产品开发模式、市场营销模式和经营管理模式。

Chapter 3 : Based on the discussion of the city selection mechanism and satisfaction evaluation , the paper presented the general pattern of MICE tourism of city , including product development 、 marketing and management .