体育劳务

体育劳务初探

A Preliminary Study of Sports Service

缺乏体育劳务消费的场所是制约大学生体育劳务消费的最主要因素。

The insufficient place of sports service expense is the principal factor that restricts college students'sports service expense .

辽宁省大学生对体育劳务消费的态度总体上是积极的，但女生的态度明显比男生更积极；

The attitude of the consumption on sports of the college students in Liaoning province is good , but female students ' attitude is obviously much more positive than that of the male ;

个人消费者主要是消费体育服务（劳务）产品，商务消费者主要是消费体育无形资产。

Individual consumers are mainly consuming sports service products while business consumers are mainly consuming sports intangible assets .

体育实物消费和体育劳务消费是大学生最主要的消费形式，大学生体育劳务消费水平较低；

Sports object expense and sports service expense are the main forms of college students'sports expense , in which , the level of students'sports service expense is relatively low .

而无形体育产品中参与性体育劳务产品不能满足市场需求。

Non-physical products such as the sports labor service products can 't meet market demand the sports place specially .

体育产业是指生产和提供体育服务和劳务的经济活动总和。

Sports industry is the summation of the economic activities that produce and provide the sports services and labours .

体育物质产品消费大于体育信息产品消费，体育劳务产品消费最低；

Sports substance consuming goods are bigger than sports information consumption . Sports service consuming is the lowest in the all .

体育中介市场在沟通体育市场供需、促进体育劳务交流、挖掘体育的经济价值，提高体育无形资产运作效率等方面发挥着越来越重要的作用。

Sports agency market in the sports communication market supply and demand , promoting the exchange of sports services , and tap the economic value of sport to improve the operational efficiency of sports intangible assets plays an increasingly important role .

研究运用一般经济学和产业经济学的基本原理，较系统分析了体育产品的经济学特征，并得出体育产品只能是体育劳务、体育产品的劳动边际产出递减等结论。

Using the basic theories of economics and industrial economics , this paper has systematically analyzed the economic features of sports products and concluded that sports products are nothing but sports services , and that the marginal output of labor for sports products is diminishing .

学生年生活费用水平、性别是影响学生体育信息消费的主要客观因素；学生来源是影响学生体育劳务消费的主要客观因素。

The student annual living cost and gender are the main objective determinant factors of sport information consumption , and the place where student come from is the main objective factor which determinate service consumption .

从文化产业的特征来看，体育产业确切地说，就是体育的服务业，体育产业是以体育劳务输出为主要特征的产业形式。

Exactly speaking , sports industry refers to sports service industry , an occupation aiming at exporting sports labor service .

政府在体育产业中的职能定位存在偏差，职能转变缓慢，体育消费市场的实物消费远远大于体育劳务消费，则是我国体育产业发展的主观阻力。

The function location of government in the sports industry existed deviation and the function transfer was slow . It is a subjective resistance in the development of sports industry of China that the substance consumption in the sports consumption market is much more than the sports labor consumption .

体育经济学的研究表明，目前关于体育服务（产品）的概念研究主要讨论了它的外延规定性、劳务性和非实物性，把它归结为体育劳务，基本上很少涉及其本质特征。

The research of sport economics express that the research of SSP 's conception was mainly focused on it 's extension , service and immateriality and sum up to physical strength , but never touch upon it 's essential characters .