展示广告

上月，余下的展示广告业务被剥离给了美国在线（AOL）。

The remnants of the display advertising business were shed to AOL last month .

据市场研究机构PivotalResearch，门户网站曾经是影响最大用户群体的最有效途径，但这种途径出现衰落，不论站点的程序化广告购买的兴起给雅虎的展示广告业务带来了永久的挑战。

The decline of the Internet portal as the most efficient way to reach the greatest number of users and the rise of programmatic ad buying , which is site-agnostic , have created permanent challenges for Yahoo 's display advertising business , according to Pivotal Research .

几个月前，Facebook的广告竞价系统（FacebookExchange）上线，允许广告网络使用用户的浏览历史记录，借以定制用户喜好的展示广告，放置在Facebook的新闻旁边。

Several months ago , Facebook exchange launched , letting ad networks use the browsing histories of users to target display ads next to their Facebook news feeds .

Tumblr则拥有大量网页点击率，靠做展示广告赚钱的时机已经成熟了。

Tumblr represents a ton of page views ripe for display monetization .

过去三年来，它花了6.68亿美元收购展示广告业务类公司，其中包括花了3.15亿美元买下《赫芬顿邮报》（HuffingtonPost）。

In the past three years , it has spent $ 668 million acquiring display-based business , including the Huffington Post , on which it spent $ 315 million .

但考虑到DoubleClick展示广告业务在谷歌公司占据的重要地位，它不应该让人觉得如此陌生。

But it shouldn 't be , given the huge role DoubleClick 's display ad business plays for Google .

一旦获得批准，谷歌立刻将DoubleClick作为展示广告的核心业务，这一领域一直被分析人士视为谷歌的软肋。

Once given the green light , Google made DoubleClick its core business for display ads , what analysts had considered a weakness for the company .

雅虎的展示广告业务的营收上季度同比下降了8%，为4.36亿美元，这很大程度是因为谷歌和Facebook在美国展示广告市场的份额仍在不断扩大。

Yahoo 's revenue from its display advertising business fell 8 percent last quarter , to $ 436 million , compared with the same quarter a year ago , in large part because Google and Facebook continue to capture ever larger shares of the United States display ad market .

雅虎曾是美国最大的展示广告销售商。根据eMarketer的数据，尽管整个展示广告市场预计今年将增长23.8%，预计雅虎的市场份额将从去年的7.1%降至6%。

Yahoo , once the top seller of display ads in the United States , is projected to drop to 6 percent market share , from 7.1 percent market share last year , even though the overall display ad market is expected to grow by 23.8 percent this year , according to eMarketer .

“服务”不得在地图图片中展示广告。

The service does not include advertising in the maps images .

这是你展示广告创意的时候。

This is one for budding ad creatives .

向安装广告拦截软件的用户展示广告，这听起来也有点像发垃圾邮件。

Showing ads to people who have downloaded ad blockers sounds a little spammy .

我们有多种方式的展示广告，我们尽力让他们成为非侵入性显示方法。

We have multiple ways of showing advertisements and we keep them as non-intrusive as possible .

日程表–利用月历来展示广告及促销活动的日程安排。

Schedule – use a monthly calendar to show sequences of advertising and sales promotion activities .

我们正努力开发一些产品，向受众展示广告，而不必考虑网站本身的差异。

We are trying to build products and get access to an audience regardless of the site itself .

通过这种方式，在消费者离开一家电子商务网站之后，品牌商可以让他们在互联网上感受到无处不在的展示广告冲击。

This way brands can hit shoppers with display ads across the Web after they 've left a commerce site .

她把工作重点放在展示广告、内容和移动业务上，希望以此给这个网络先驱带来新生。

She is betting on display ads , content , and mobile capabilities to give the web pioneer new life .

雅虎是一个拥有280亿美元市值的媒体公司，同时又把重点放在了展示广告上。

Yahoo is a $ 28 billion media business with cash to spend and a substantial focus on display advertising .

对2014年的一致估计显示雅虎的情况将略有好转，展示广告收入持平，搜索业务收入增长7%。

Consensus estimates for 2014 suggest a slight improvement , showing display and search revenue roughly flat and up 7 % , respectively .

•雅虎首席运营官亨利克•卡斯特罗是一个聪明老练的展示广告专家，他知道怎样把网络点击量转化成现金。

• Yahoo coo Henrique de Castro is a smart and experienced display advertising executive who knows how to turn pages into dollars .

这使得雅虎的展示广告收入也停滞不前，而雅虎在这个领域曾长期占据北美头把交椅。

That has kept display advertising revenue , where Yahoo had long been the top player in North America , hobbled as well .

此外，两家公司都在网络广告方面大量使用古老的方式&历史悠久的展示广告，这是将近20年前的东西了。

And both have made heavy moves into an even more archaic form of web advertising & the hoary old display ad , introduced nearly two decades ago .

截至今年9月30日的九个月，展示广告和搜索业务收入分别下降10%和9%，其他收入增长8%。

For the nine months ended Sept. 30 , display and search revenue were down 10 % and 9 % , respectively , with other revenue up 8 % .

去哪儿能让用户查看所有网站的所有产品，通过展示广告和点击收费赚钱，不收取佣金。

Qunar lets users look at all the deals on all of those individual sites , and makes money on display advertising and cost-per-click , instead of on commission .

雅虎在搜索和展示广告领域拥有绝对的优势，在视频和移动广告业务有着优秀的发展战略，并面临创新的重大机遇。

Yahoo has a pure strength in the search and display businesses , a good strategy in video as well as mobile advertising , and a great opportunity to innovate .

他主管雅虎日益衰落的展示广告业务，以及热门新闻、体育和财经资产，这些都属于雅虎最重要的业务。

He 's in charge of Yahoo 's faltering display-ad business and its popular news , sports and finance properties & in other words , Yahoo 's most important businesses .

雅虎第三季度展示广告收入同比下降7%，至4.7亿美元，搜索业务收入下降8%，至4.35亿美元。

In the third quarter , display revenue fell 7 % , year on year , to $ 470 million as search revenue dropped 8 % to $ 435 million .

灯箱广告多用于户外，通过门头、布告（宣传）栏、立杆灯箱画的形式展示广告内容。

Used for outdoor advertising light box , through the door first , the announcement ( publicity ) column , pole light box display advertisements in the form of painting .

经过重组后的雅虎很难再卖出好价钱，它只能在竞争日渐激烈的展示广告市场艰难前行。

It is now hard to see a sale of the reshaped Yahoo for a good price , leaving the company to slog it out in the increasingly competitive display-advertising market .

谷歌在互联网展示广告领域无所不在&许多在互联网广告细分领域与这个搜索巨头竞争的小公司本身也是谷歌的客户。

In online display ads , Google is everywhere & and many small companies that compete with the search giant in one cross-section of the online ad world are themselves Google customers .