直效广告
- 网络Direct Response Advertising
直效广告-
绝大多数点击驱动的直效广告网站鼓励用户打开钱包，掏出信用卡，立刻下订单。
Most action-driven direct response websites depend on customers being able to open their wallets , find their credit cards , and order now .
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直效广告，作为互联网最有盈利能力的市场之一，在移动网络领域也屡尝苦果。
Direct response advertisers , often some of the most profitable marketers on the internet , may find mobile commerce an even more difficult pill to swallow too .