品牌传播
- 网络Brand Communication;brand dissemination
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另外,选取AMD工作人员4名,对AMD品牌传播进行了深入个案访谈。
In addition , we selected four AMD staff to of , in-depth interviews about the AMD brand communication .
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然而SNS是网络新事物,国内外对它缺乏完整、系统的研究,特别是与品牌传播理论相结合的研究更是少之又少。
However SNS is a new network application , which is lack of the comprehensive 、 systematic research at home and abroad . Especially the research on the combination of SNS and brand communication theory is much less .
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金融危机下中小企业品牌传播的SWOT分析及策略
SWOT Analysis and Tactics for Small and Medium-sized Brand in Context of Financial Crisis
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依托INCITEGROUP策动全球顶尖资源,策动有能力在任何品牌传播领域中启用首屈一指的精英专家。
Relying INCITE GROUP instigated the world 's top resources to mount any brand and have the ability to enable communication in the field leading the elite experts .
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我不想见到一款阿斯顿•马丁香水,该车型的品牌传播总监珍妮特•格林(JanetteGreen)表示。
I don 't want to see an Aston Martin perfume , says Janette Green , the marque 's director of brand communications .
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CCTV-10:品牌传播之巅
CCTV-10 : the best of brand spread
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SNS为企业提供了一个与目标消费者进行互动交流,深度沟通的品牌传播平台,企业应该结合自身情况充分运用这个充满商机的网络平台。
SNS provides the enterprises with a brand communication platform which helps the enterprises to make depth interactions and communication with target consumers , so the enterprises should make full use of this network platform full of business opportunities according to their own conditions .
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作为广告业领导者群体,4A公司策划的品牌传播和整合营销案例代表国际最先进的行业水平,同时,4A公司本身由于对整合品牌传播理论的理解不同,也选择了不同的发展道路。
As the leader group of the advertising industry , 4A companies brand communication planning and integrated marketing represent the most advanced level of advertising industry , but due to different understanding of integrated brand communication theory , 4A companies chose different paths of development .
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姚明价值的开发,让我们不禁会想NBA与CBA的差距究竟在哪?本文从NBA品牌传播使用的策略以及NBA与CBA的比较上研究论述,归纳总结出品牌传播的方法和策略。
Yao Ming , the value of the development , lets us can not help wonder where the gap between NBA and the CBA ? From the NBA brand communication strategy and comparison with CBA , this paper proposes the research exposition summarized and brand communication methods and strategies .
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通过对TDY公司的品牌传播现状的分析,发现TDY公司存在品牌传播主题分散、传播渠道力量薄弱以及传播投入不稳定的问题。
Through the status quo analysis of TDY Company , the author finds that there existed the following problems , such as spread dissemination of the themes in brand communication , weak strength of the channels of brand communication , and unstable input in brand communication .
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品牌传播:新媒体环境下广告内涵演进的取向
Brand Communication , Trend of Ad in the New Media Background
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探索中国家用轿车整合品牌传播策略
Explore the Strategy of Local BIC of China 's Domestic Car
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我国大学出版社品牌传播效果实证分析
Empirical Analysis on the Brand Communication Effects of China University Presses
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其四,基于形象识别统一品牌传播。
Fourth , based on image recognition uniform brand dissemination .
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浅谈金融危机下少数民族地区的旅游品牌传播对策
Tourism brand communication strategy after the financial crisis in Ethnic Minority Areas
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中国商业银行品牌传播研究
A Study in Brand Communication of China 's Commercial Bank
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再次,服装品牌传播具有不断创新的特点。
Thirdly , clothing brand communication has the characteristic of unceasing innovation .
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本文首先界定品牌传播以及电视媒介品牌传播。
Firstly the paper defines brand communication and the television brand communication .
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最后,服装品牌传播强调传播的高效率。
Lastly , clothing brand communication emphasis high effective rate .
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现代烟草品牌传播策略趋向研析
Research on the Strategic Trend of Modern Tobacco Brand Spread
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跨文化品牌传播管理中往往存在着许多不稳定性问题。
Intercultural brand management is often unstable , there are many problems .
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巧妙运用口碑传播,提高品牌传播效率;
Utilize oral communication skillfully to improve brand communication efficiency ;
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城市形象宣传中的品牌传播研究
On " City Brand Communication " in Cosmopolitan Image Building
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草根文化和恶搞文化背景下的品牌传播
Brand Communication in the Background of Grass Root Culture and Parody Culture
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品牌传播:湖南电视现象的勃兴与启示
Communication of Trademark : The Vigorous Hunan TV Phenomenon and Its Enlightenment
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食品品牌传播环境的变化及应对策略
The Changes of Food Brand Communication Environment and the Strategy
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基于降低消费者隐性成本的品牌传播研究
Study on brand communication based on reducing consumer ′ s implicit cost
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金融企业的品牌传播策略研究&以招商银行为例
Financial enterprise 's brand broadcasting strategy research & take Merchant Bank as example
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本文论述了电视品牌传播的内涵、模式及特点。
The paper addresses intension , mode and characteristic of television brand communication .
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第五,广东区域品牌传播存在的问题及对策性建议。
Fifth , the problems and countermeasures recommendations of brand communication in Guangdong .