东软集团股份有限公司
- 网络Neusoft;Neusoft Corporation
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通过对网络安全产品营销策略的研究,结合东软集团股份有限公司营销问题及原因分析,提出了渠道与直销相结合、电子商务与云安全服务相结合的营销策略。
Through the network security product marketing strategy research and analysis refer to Neusoft group experience , this paper presents the marketing strategy about combination of channels and direct sales , e-commerce and cloud security .