理性购买行为
理性购买行为
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在此基础上,本文将模糊数学理论方法应用于网络消费者的非理性购买行为研究。
On this basis , this thesis applied fuzzy mathematics method to the analysis of online consumers ' irrational buying behavior .
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运用情感计算和文本挖掘技术,可以从在线评论中获取与网络消费者非理性购买行为相关的信息。
Using sentiment calculation and text mining technology , the information about consumers ' irrational buying behavior can be got from online comments .