本文从形象诊断、拟定管理目标、创导绩效管理、策动形象传播、提炼政府理念、实施危机控制等角度对政府形象管理的措施进行了剖析。
This paper focuses on the measures to manage the images from the perspectives of image curing , the managing targets , the efficiency management , communication of images , governmental concepts and the control of crisis .